GQ features Bon Parfumeur x YMC among best fragrances for men in 2020

Bon Parfumeur for YMC is an exciting collaboration between the Brit-based streetwear label and one of France’s highest-respected artisanal fragrance businesses. A scent that is truly gender-liberated in its appeal, it follows a trend towards the niche and away from big brands. Urban, contemporary... 

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